So you write a great blog post. You post a link to it on Facebook. You Tweet all about it. It even gets retweeted and the next thing you know it’s one of your more popular posts. But then what?
Yes, you gain a great deal of exposure from this, exposure that you might not have received otherwise – but do your readers take any type of action? Better yet, what exactly is the call to action for your blog? 
Is it having someone contact you through a standard contact form? Is it encouraging someone to leave a comment for that particular post? Or do you just want to continue to connect with people through other forms of social media such as Twitter, Facebook, and LinkedIn?
I will admit, this is where I really struggle. What should my calls to action be? Promoting Fusework Studios? Encouraging other businesses to advertise on my blog? It is a tough decision. But something that you must address in order to get an ROI from your blogging efforts – be it for personal or business use. No one wants to just write blogs and get nothing from it.
So I am challenging myself to come up with clear, solid calls to action on my personal blog. We are also going to be redesigning the calls to action on our Fusework Studios blog. Over the next few weeks there will be some changes and I am looking forward to learning from this experience. Hopefully it will result in developing a successful case study to share.
The call to action for this blog post – leave a comment to share with me. What are your calls to action? Do they work? How have they evolved over time? Let me know!
Fortunately the team over at Compendium Blogware have put together a great slideshow presentation to help with this quest:




My call to action is usually a question when it comes to my blog. There are times when you do not need to call an individual to action. Just remember to write great content and if a call to action fits… use it.
Hi Kyle,
Thanks for the comment. Very interesting point you make. Definitely not something that should be forced with every post, but come naturally.
I think the least you can do if make it VERY easy for people to contact you regardless of the subject matter. I agree with Kyle, if the motion presents itself hit the hammer. (I tried pushing the green go button but nothing happened!
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[...] Blogging Calls to Action I wanted to follow up on my earlier post this month – Blogging Calls to Action – What Are Yours? to let you know that some progress has been made in this ongoing case study. At Fusework [...]