ProBlogger’s Day #10 assignment was all about staying in the loop by setting up alerts. It can be very difficult to keep up with everything going on in your industry or even the people talking about your brand online. One great way to stay up to date is by setting up alerts. Setting up alerts will allow you to keep up with breaking news in your niche, help generate blog post ideas and most importantly monitor your reputation online – just to name a few. Here are two tools that ProBlogger recommends:
The two most common alerts that ProBlogger recommends setting up are (definitions from ProBlogger):
1. Industry Words – these are words relevant to your blog’s niche. For example if you blog about the wedding industry you might like to monitor words like ‘wedding dress’. If you blog about Britney Spears – you’ll want to be watching for any use of her name. The key is to find keywords that highlight when stories are breaking about your industry but ones that don’t overwhelm you with results.
2. Vanity Alerts – these are keywords that are specifically relevant to you. They include your personal name, your blog’s name, company name, brand names and even URLs.
So get your alerts set up today and start monitoring your brand and your niche a bit closer!
