Below are some links and brief summaries to articles/posts that I found worth sharing this week. Click on a headline to view the full article. I hope you enjoy!
Get A Free Whopper by Deleting 10 Facebook Friends
Burger King has created an application for Facebook called the Whopper Sacrifice. The theme is “what are you willing to sacrifice for a Whopper?” 10 Facebook friends? Over 177,500 friends have been sacrificed so far. Many of us do have “fair-weather web friendships” and I guess 10 friends isn’t too bad for that flame broiled taste. This Burger King marketing campaign definitely breaks through the clutter.
How to Stop Twitter from Becoming a Waste of Time
While there are many valuable benefits to using Twitter, it can be very time consuming. If you do not have a Twitter strategy, this time can be a completely wasted. It all starts by defining your goals and objectives for using Twitter.
SocialScope: Twitter and Facebook for Your Blackberry
SocialScope is an application for the Blackberry that is currently in Alpha testing. They have released 200 invitations to try this application. I was lucky enough to catch a tweet in time from @aaronaiken with a link to the invite. I currently have SocialScope running on my Blackberry Storm. It is awesome! Twitterberry and Facebook applications combined into one with near real time updates. I am in the process of working with the SocialScope developers to get permission to do a video review. I have been approved to do a review without video and screen shots. Look for that in depth review to come this week.
Blogging and Social Media Changing the Job Search
Blogs and other social media tools are impacting the way people find jobs. More employers than ever are now looking at social media profiles of potential job candidates during the hiring process. People are reporting success from using their online network to lead to a job opportunity. Creating and utilizing such social media tools can demonstrate a level of skill and comprehensiveness that can help separate you from the competition. It is starting to look like the traditional resume may soon become a thing of the past.



