D-Mac’s Blog

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I always try to respond to any comment or question that I get through my blog and other social media profiles.  Recently, I had a friend from High School that I had not talked to in awhile tell me that she had watched my video blogs and wanted to know if she should get setup on Twitter.

I responded with the reasons that I am on Twitter and gave her a final “answer” that she probably didn’t want to hear.  It depends. It depends on what you are trying to do and what Twitter would allow your to accomplish.  Setting up a Twitter account merely to say that you are on Twitter would not be advisable.

Here is what Twitter has allowed me to accomplish since joining:

Gain instant access to a ton of valuable resources
Every single day people in my Twittersphere are posting numerous links to articles about recent news that pertains to exactly what I do and what I am wanting to learn more about.  This is the most beneficial use of Twitter in my opinion.  It is like a buffet of valuable links waiting for you to pick and choose what you are hungry to learn more about that day.  If you are like me, I am sure you like buffets especially one that will make you smarter and not fatter.

Increase my brand awareness and develop loyal followers
Twitter allows newcomers to get their name out to the masses quickly and effectively.  Twitter is great at helping to promote your blog or other online presence.  Not only have my page views gone up drastically since joining Twitter, but so have my blog subscribers.  I have been able to expose my name and my company name to more people, more effectively in a short amount of time.

Ability to “broadcast” updates many places
Twitter is compatible.  It can be a nightmare to try to update all of your social media profiles and other online presences.  Twitter works with nearly every social media platform.  This means when you update your Twitter status all at once all of your other profiles are updated and your interactivity begins to increase.  This gets your status updates out quickly and to a large audience.

Online networking and relationship building
Through my short time of being on Twitter, I have developed a small “conversation group.”  These are Twitter users that I follow the closest as they have responded to one of my tweets, retweeted one of my tweets or sent me a direct message.  I have in turn done the same for them.  This is the group I have started to build a relationship with and will continue to network with.  In a couple of instances, this has led to some business being passed and could continue to do so in the future.

So now that I have told you why I use Twitter, I am curious to know- Why do YOU use Twitter?

Below are some additional links about the benefits Twitter can offer YOU:

Pro Blogger’s 9 Benefits of Twitter for Bloggers

The Talent Buzz- 6 Benefits of Using Twitter as a News, Networking, and Marketing Tool

Twitter Being Used as a Focus Group

This entry was posted on Saturday, January 10th, 2009 at 11:00 PM and is filed under Blogging, internet marketing, social media, twitter. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.